As the pandemic drags on, retailers like Amazon, Walmart and Target are raking in digital sales, while thousands of small businesses struggle to keep the lights on. With Main Street falling far behind, one company has come up with a solution to help local stores compete with the online giants.
“Nearby” is an online storefront that handles marketing, orders, fulfillment, and shipping for local businesses. The company’s founder, April Underwood, used her experience leading product design at tech giants like Slack and Twitter — and hopes Nearby will help beloved neighborhood businesses keep up.
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